1940s-era Coca-Cola billboard in San Francisco’s Bernal Heights to be covered up

How disappointing. From the article: “The suddenly infamous Bernal Heights Coca-Cola billboard will apparently be covered up with siding in the hope that it can be preserved until a possible historic designation makes it legal to display once more.”

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NIMBY vs. Vintage Sign: The Lost History of the Former Tipton’s Grocery Store

For those of you following the Bernal Heights Coca-Cola sign saga, here is the update from Bernalwood.

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Historic Bernal Heights Coca-Cola Sign Outlawed

I had the pleasure of photographing this sign during a SFlickr photostroll a few years ago. Although I am no fan of the brand, I care about protecting the sign as a piece of San Francisco history. If you care too, please help me in searching the San Francisco Historical Photograph Collection for evidence that the sign existed before 1965. I have already searched Flickr Commons, to no avail, but could always use a triple-check. The sign is located at the corner of Tompkins and Banks. (via James) Update, 17 February 2011: I searched Flickr Commons, but found no results. I also searched the San Francisco Historical Photographs collection at SFPL, but didn’t find anything there either. I contacted SF City Guides and the Mechanics’ Institute Library....

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